How We Scaled This Finance Newsletter to 100k subs
How We Scaled This Finance Newsletter to 100k subs
This finance newsletter partnered with us because they wanted to rapidly scale their newsletter with quality subs using Facebook ads.
Challenges:
They were acquiring subscribers for $5-6, and wanted to lower the cost per subs while scaling the budget.
This finance newsletter partnered with us because they wanted to rapidly scale their newsletter with quality subs using Facebook ads.
Challenges:
They were acquiring subscribers for $5-6, and wanted to lower the cost per subs while scaling the budget.
What we’ve done:
We segmented their target audience by personas. In their case, they had 3 different ones. And we launched a campaign specifically targeting each persona.
Tested over 60 creatives.
We simply scaled the budget of that ad to a sustainable level.
What we’ve done:
We segmented their target audience by personas. In their case, they had 3 different ones. And we launched a campaign specifically targeting each persona.
Tested over 60 creatives.
We simply scaled the budget of that ad to a sustainable level.
Results:
After 2 months of working together, we’ve found a winning ad that rapidly scaled at just $2.5 CPA (50% CPA reduction compared to before)
Results:
After 2 months of working together, we’ve found a winning ad that rapidly scaled at just $2.5 CPA (50% CPA reduction compared to before)
