How do distribution, price, contract, and credits compare?
Use the same five questions for both offers. A budget control is not a price. A subscription contract value is not a per-lead rate. A homeowner choosing a pro is not the same rule as one buyer per purchased lead.
| Seller | Distribution | Pricing | Contract | Credits | Best fit |
|---|---|---|---|---|---|
| Angi | A pro receives a lead when the homeowner chooses that pro. Angi says one service request can result in more than one lead. Homeowner choice replaced automatic matching. | The pages cited here do not publish one flat price per lead. The Angi for Pros app describes adjusting a monthly budget, availability, and lead volume. | Angi’s Q1 2026 earnings release describes subscription pros and leads delivered in excess of their contract values. Those pages do not publish a minimum purchase that applies to every pro. | The public pages cited here do not state a credit window for a duplicate, a bad phone, an out-of-area ZIP, or fraud. | Pros who want homeowners to choose them on Angi and who can work inside a budget or subscription arrangement. |
| Adsora | One buyer per lead. A purchased lead is delivered to one buyer, and Adsora does not resell it to competing contractors. A homeowner may still request quotes from other companies. Adsora does not promise territory exclusivity. | Exclusive leads typically cost $50–120 per lead, for bathroom, windows, roofing, siding, gutters, and flooring. | Adsora uses a service agreement with no long-term contract and no required minimum purchase. You pay per lead, with no retainer, no setup fee, and no ad-spend markup unless an order form says otherwise. | A credit may be requested within 7 days of delivery for a duplicate, a disconnected or invalid phone number, a lead outside the agreed ZIP codes, or a plainly fraudulent or fabricated lead. A lead is not creditable only because the homeowner did not answer, book, decline a quote, or buy. | There is no minimum order. Adsora works best with established companies that have a sales team. Adsora generates 300K+ leads a year. |
Who receives the homeowner’s request?
Angi’s Q1 2025 shareholder letter defines homeowner choice: a pro receives a lead when the homeowner chooses that pro from a list. Angi says this replaced automatic matching, including on traffic where the homeowner previously did not choose the pros. Its metrics primer defines a lead as a connection resulting from a service request and states that a single service request can result in multiple leads.
Adsora’s published offer is one buyer per lead. A purchased lead is delivered to one buyer, and Adsora does not resell it to competing contractors. A homeowner may still request quotes from other companies. Adsora does not promise territory exclusivity.
What is published about price and commitment?
Angi’s pro app page says pros can adjust a monthly budget, availability, and lead volume. It does not list a dollar price for a lead. The Q1 2026 earnings release says revenue per lead declined in part because additional leads were delivered to subscription pros in excess of their contract values. That describes a subscription with a contract value. It does not publish the length of every agreement or a minimum number of leads.
Exclusive leads typically cost $50–120 per lead, for bathroom, windows, roofing, siding, gutters, and flooring. Adsora uses a service agreement with no long-term contract and no required minimum purchase. You pay per lead, with no retainer, no setup fee, and no ad-spend markup unless an order form says otherwise. There is no minimum order. Adsora works best with established companies that have a sales team.
What can be reviewed after delivery?
The Angi pages cited on this comparison do not state a credit window for a duplicate, a disconnected phone, an out-of-area ZIP, or a fraudulent lead. If Angi offers credits inside an account, that rule was not on the public pages reviewed here.
A credit may be requested within 7 days of delivery for a duplicate, a disconnected or invalid phone number, a lead outside the agreed ZIP codes, or a plainly fraudulent or fabricated lead. A lead is not creditable only because the homeowner did not answer, book, decline a quote, or buy.
Who is each offer for?
Angi’s public description fits a pro who wants to be chosen by homeowners on Angi and who will manage a budget or subscription there. Adsora’s offer is aimed at established companies with sales teams that want exclusive homeowner inquiries, no minimum purchase, and no long-term contract.
Adsora generates 300K+ leads a year. Availability still depends on the trade, the ZIP codes, and the project rules in the buying brief. An exclusive lead is a homeowner inquiry, not a booked appointment.
Before we get started.
Does Angi send one service request to only one pro?
Angi says a lead is created when a homeowner chooses a pro, and that one service request can result in more than one lead. Adsora delivers each purchased lead to one buyer and does not resell it to competing contractors.
How much does an Adsora lead cost?
Exclusive leads typically cost $50–120 per lead. There is no long-term contract and no minimum purchase. You pay per lead.
What does Adsora credit within 7 days?
A duplicate, a disconnected or invalid phone number, a lead outside the agreed ZIP codes, or a plainly fraudulent or fabricated lead. A lead is not creditable only because the homeowner did not answer, book, decline a quote, or buy.
Who should buy Adsora leads?
Established companies with a sales team. Adsora generates 300K+ leads a year. Coverage and project rules are confirmed before a program starts.
Public pages cited
These are the public pages used for this comparison. A vendor can change a page, a fee, or a credit rule. Read the current page before relying on a detail.