adsoraHow do the two Adsora prices differ?
Use one row at a time. A pay-per-lead term is not a revenue-share term unless the service agreement says so. Where this page does not publish a mechanic, that mechanic is set in the agreement.
| Question | Pay per lead | Net revenue share |
|---|---|---|
| What you pay for | Exclusive leads typically cost $50–120 per lead, for bathroom, windows, roofing, siding, gutters, and flooring. | A share of net revenue from jobs that close from Adsora leads. The share is agreed in the service agreement and is not published. |
| When you pay | You pay for each lead that is delivered. | When the share is due is set in the service agreement. This page does not publish an invoice schedule. |
| Exclusivity | One buyer per lead. A purchased lead is delivered to one buyer, and Adsora does not resell it to competing contractors. A homeowner may still request quotes from other companies. Adsora does not promise territory exclusivity. | One buyer per lead. A purchased lead is delivered to one buyer, and Adsora does not resell it to competing contractors. A homeowner may still request quotes from other companies. Adsora does not promise territory exclusivity. |
| Contract | Adsora uses a service agreement with no long-term contract and no required minimum purchase. On the pay-per-lead offer, you pay per lead, with no retainer, no setup fee, and no ad-spend markup unless an order form says otherwise. | Adsora uses a service agreement with no long-term contract and no required minimum purchase. The share and the definition of net revenue are written in that agreement and are not published. |
| Credits | On the pay-per-lead offer, a credit may be requested within 7 days of delivery for a duplicate, a disconnected or invalid phone number, a lead outside the agreed ZIP codes, or a plainly fraudulent or fabricated lead. A lead is not creditable only because the homeowner did not answer, book, decline a quote, or buy. | Credit rules for the revenue-share offer are set in the service agreement. |
| Best fit | Established companies with a sales team that want a known price for each delivered lead. | Established companies with a sales team, a strong sales process, and honest reporting of the jobs that close from Adsora leads. |
What is net revenue in this comparison?
In home improvement, net revenue is revenue actually retained from jobs that close. An unsigned quote is not revenue. A signed contract that later cancels is not revenue the company kept.
Verisyn describes net revenue as closed and retained sales: jobs that were sold, completed, and not cancelled. It contrasts that figure with gross signed contract value before cancellations. Adsora uses that industry meaning on this page. Adsora’s exact definition for the revenue-share offer is in the service agreement.
Is either Adsora offer an agency revenue share?
No. Some agencies run the contractor’s ads and take a published share of closed jobs. Adsora does not do that on either offer. Adsora runs its own campaigns and sells the inquiry to one buyer.
On the revenue share, the share applies to jobs that close from Adsora leads, as the agreement defines those jobs. It is not a share of every job the company sells. The pay-per-lead offer is a price per delivered lead, not a share of jobs.
Does ping-post decide the price?
Delivery is a CRM workflow or ping-post. Buyers with ping-post bring their posting instructions. The method, accepted values, and test plan are confirmed before a campaign goes live. Adsora does not run a ping-post exchange, and it does not sell ping-post software.
Ping-post is a delivery method. Revenue share is a pricing model. LeadGen Economy reports that a ping-post auction typically clears on a fixed price at the post, rather than on a share of later revenue. Choosing ping-post does not choose Adsora’s revenue share, and it does not replace the pay-per-lead range.
United States, filtered to the ZIP codes and service area agreed for the program. Adsora generates 300K+ leads a year. The annual count is not a monthly volume and not a close rate.
Which buyers should stay on pay per lead?
There is no minimum order. Adsora works best with established companies that have a sales team. Stay on pay per lead if you want the published $50–120 range and the published pay-per-lead credit rule. Choose the revenue share if the sales process is strong and the team will report jobs that close from Adsora leads honestly.
Home Appointments has written that it does not currently offer a pure revenue-share model, and it describes that model as a share of sales the leads produce. Adsora is not a Home Appointments partner. Adsora’s offer is a share of net revenue, and the share is in the service agreement.
Before we get started.
Does Adsora publish the revenue share?
No. The share of net revenue is agreed in the service agreement and is not published.
Can I still buy pay per lead?
Yes. Exclusive leads typically cost $50–120 per lead, with one buyer per lead, no long-term contract, and no minimum purchase.
Does the pay-per-lead credit rule apply to a revenue share?
The published credit rule is a pay-per-lead term: a credit may be requested within 7 days for a duplicate, a disconnected or invalid phone, an out-of-area ZIP, or a fraudulent lead. Credit rules for a revenue-share purchase are set in the service agreement.
Are both offers exclusive?
One buyer per lead. A purchased lead is delivered to one buyer, and Adsora does not resell it to competing contractors. A homeowner may still request quotes from other companies. Adsora does not promise territory exclusivity.
Is a revenue share the same thing as ping-post?
No. A revenue share is a pricing model. Ping-post is a delivery method. LeadGen Economy reports that a ping-post auction typically clears on a fixed price. Adsora confirms CRM or ping-post delivery before launch and does not run a ping-post exchange.
Who is each offer for?
Both are for established companies with a sales team. Adsora generates 300K+ leads a year. Pay per lead fits a buyer who wants a known price per lead. The revenue share fits a strong sales process and honest reporting of jobs that close from Adsora leads.
Public pages cited
These are the public pages used for this comparison. A vendor can change a page, a fee, or a credit rule. Read the current page before relying on a detail.
- Verisyn: net revenue as closed and retained sales, not gross signed contract value ↗
- Home Appointments: a revenue-share description, and the statement that it does not currently offer a pure revenue share ↗
- LeadGen Economy: revenue share versus fixed price, and ping-post auctions that clear on a fixed price ↗